Nollywood comic actor John Okafor aka Mr Ibu has been appointed as Brand Ambassador in Nigeria by GOtv, the digital terrestrial pay-TV just weeks after he was made brand ambassador of sports betting company, Merry Bet.
Explaining the rationale behind the choice of
the comic star, Elizabeth Amkpa, General Manager, GOtv Nigeria, said the
company sought an individual that has a strong acceptance by a wide
audience, and the actor fits in.
“Given
John Okafor’s successes in Nollywood as Mr Ibu, his popularity is not
limited to any particular geo-political zone in Nigeria. Mr Ibu has a
strong emotional appeal among GOtv audiences and he is a
star that the
man next door can relate to,” Amkpa said.
The
endorsement deal was signed recently and Okafor confirms that both
parties are happy with the terms of the contract. He will feature in
GOtv’s future commercials, make special guest appearances at GOtv launch
events and promote the brand among GOtv’s grassroots audience, amongst
other activities.
Mr. Ibu is versatile and remains a
role model to many Nigerian comedians. He is known for his wit and
considered to be one of Nigeria’s most talented comic characters.
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